Business, Finance, Investment Blog

How to Build Investment Portfolio in 4 Steps.

How to build investment portfolio

How To Build Investment Portfolio.

Successful investors are masters of portfolio diversification. Investment returns can be maximized by diversification and proper asset allocation that conforms with investors personal finance goals and risk tolerance. Though building a portfolio can be intimidating, there are steps you can follow to make the process simple and less tasking. We explore steps on how to build investment portfolio.

As an investor, your investment portfolio should align with your future capital requirements and allow you peace of mind as you plan for financial growth. You can develop a portfolio that meets your strategies through a systematic approach.  

What is Investment Portfolio

This is a collection of assets, including bonds, exchange-traded funds, stocks, and mutual funds that investors can buy to diversify risk and increase returns.

For instance, let’s assume you have a 401(k), a taxable brokerage account, and a personal retirement account; you should carefully examine them collectively before deciding how you want to invest in each.

You could also seek the services of a financial advisor to manage these assets for you and advise how to diversify your investment. Without further ado, let’s examine the steps you can take to improve your investment portfolio that could build your net worth. 

Step 1: Asset Allocation.

Your first order of business in constructing a portfolio is determining your individual financial situation and goals. Your age, time you got to grow investment, future income needs, and the available disposable capital to invest are some of the key things under consideration in the first step. A young man in their early 20s and single with no dependents will have a different investment strategy from a relatively older person in their mid-50s with dependants around the neck and looming retirement. 

The second thing to weigh is your risk tolerance and personality. You should ponder if you are willing to risk some money with the potential loss for the probability of greater returns. We all love to the taste of high returns; however, if you are the kind of person who loses sleep when your investment seems to drop in the short term, then the supposed high returns for these risky assets are not worth it. 

Knowledge of your future capital needs, current financial situation, and risk tolerance will determine the formula of your investment allocation. Higher returns originate from assets with higher chances of losses (risk/return tradeoff). Young people who won’t need their investments for income can take advantage of this for higher returns. 

Aggressive vs. Conservatives Investors

Aggressive investors diversify into the risky portfolio by devoting more money to equities and less to fixed-income securities and bonds. Conversely, those who invest in less risky assets tend to have a conservative portfolio. 

Step 2: Portfolio Based On Risk Tolerance.

The next step after the correct asset allocation is the division of capital between chosen asset classes. The rule is simple: bonds are bonds, and equities are equities. However, you can further divide various asset classes into subclasses with varied potential returns and risks.

For instance, you may divide the portion allocated for the equity portfolio to several companies and industrial sectors having different market capitalizations or between foreign and domestic stocks. The portion allocated for bond investment can be divided between corporate debt vs. government debt or short-term and long-term. 

In determining which assets and securities to allocate where some asset allocation criteria can help you after thorough analysis:

Risk tolerance portfolio, investing in stocks, bonds, EFT & mutual funds.

How To Pick Stock:

You need to select stocks that meet the risk level you are tolerant in the equity portion of the portfolio. Factors such as market capitalization, sector, and stock type are some factors you should consider. It is important to use stock screeners to sieve potential picks and analyze companies to know which opportunities and risks are you are likely to experience. It may also involve regular monitoring of stock prices and keeping up to date with industry and company news. 

How To Pick Bonds:

Choosing the correct bonds requires considering different factors, including maturity, coupon, credit ratings, interest rate environment, and bond type. 

How To Pick Mutual Funds:

They are often available for various asset classes, allowing you to hold bonds and bonds that have been well researched and chosen by fund managers.  However, you will have to foot the fee charged by these managers, which may reduce your returns. 

How to Choose EFTs:

Traded Funds (ETFs)- The EFTs provide investors who may not prefer mutual funds with a great opportunity to earn reasonable returns. They act as mutual funds traded like stocks. They also resemble mutual funds in that they are bundled into stock baskets grouped by capitalization, sector, or country. The difference between mutual funds and EFTs is that EFTs are passively managed, thus offer cost-saving than mutual funds. 

Step 3: Reassessing Portfolio Weightings

This stage involves periodically analyzing and rebalancing the portfolio since price changes can create changes in your initial weightings. Successful assessment of your portfolio will require that you categorize your investment quantitatively to help you know their proportion to the whole investment. 

Other factors that need consideration are those likely to change over time, including future financial needs, financial situation, and risk tolerance. Should these factors change, they will necessitate an adjustment of the portfolio to suit the change. For example, if you have experienced a dip in risk tolerance due to circumstances beyond your control, it may be wise to reduce your equity portfolio. Or now you are ready for greater risks, and you will need to shift investments to more equities.  

You can create a portfolio balance by determining which portions of your investments are underweighted and overweighted. For example, let’s assume you invested 35% of your assets in small-cap equities through your allocation shows that you should have 15% of your investment in that category, then you need to rebalance. 

Step 4: Strategically Rebalancing the Portfolio

Once you have determined the securities that need a reduction and how much, you should decide which overweighted security you will sell and use the proceeds to buy the underweighted ones. 

Before readjusting and rebalancing the portfolio, you should examine the tax implication on the assets you want to sell. Let’s say your investment in common stocks has appreciated exponentially in recent years. If you were to trade all your equity positions wanting to rebalance the portfolio, you would end up with significant capital gains taxes.

In that case, you could postpone contributing new funds to that asset in the future while increasing contribution to other asset classes. This will enable you to reduce stock weighting in the portfolio without suffering capital gains taxes. 

In this stage, you should also consider the general outlook for your securities. If you think that the overweighted growth stock is about to fall, you should sell them regardless of tax consequences. You could employ tax-loss selling as a strategy for reducing tax complications. 

Some investors make costly mistakes when investing in a stock that can squander investment or result in losses rather than returns. What are some of these mistakes, and how can they be avoided? We have compiled some of them for your consideration and informed decisions.

Mistakes to Avoid When Investing in Stock

Failure to Understand Investment

Warren Buffett, one of the most prolific stock investors, warned against investing in corporations whose operations you are not familiar with or understand. You can minimize this risk by building a diversified portfolio of EFTs or mutual funds. However, if you are focused on individual stocks, ensure you completely understand the companies that trade those stocks before sinking your money into them. 

Falling for the Company

It has been said never meet your hero lets you get disappointed. A similar thing can happen in investment; when the company we invested in is doing well, we could get distracted and fall in love with the company while forgetting we bought its stocks as an investment. You should always know that the reason for buying stock is to make money. This means that if the fundamentals attracted to buy shares change for the worse, sell the stock. 


You want to remember that having a realistic approach to portfolio growth will eventually result in huge returns over time. Wrong expectations on a portfolio to achieve what it is designed not to achieve is a recipe for disaster. Therefore, have realistic expectations about the timeline for returns and portfolio growth. 

High investment Turnover

An investment with a high turnover or one that jumps in and out of its position could kill returns. If you are not an institutional investor with low commission rates, high turnover transaction costs can destroy a beginner. You could also have to deal with the opportunity costs of forgoing long-term gains from potential sensible investments and short-term tax rates. 

Attempting Market Timing

Timing the market would also kill your returns because it is very difficult to time the market successfully. This is an art that even institutional investors fail at successfully doing. A study published in the Financial Analyst Journal of 1986 entitled Determinants of Portfolio Performance examined the American pension fund returns.

It indicated that investment policy decision was responsible for 94% for returns variations in the long run. This study meant that asset allocation decisions made by the investor could determine portfolio return rather than security selection or timing. 

Waiting to Get Even

Waiting to get even would result in a loss of any profit accumulated so far. This means willing to sell a losing stock until the prices take them to the original cost basis. This tactic is called cognitive error in behavioral finance. If an investor is afraid of realizing a loss, they may lose double. The first loss comes from failing to sell a loser, which could continue to recede until your stock is worthless. The second loss comes from the opportunity cost of putting those investment dollars into better use. 

Failing to Diversify

“Do not put all your eggs in one bucket” is a common adage that highlights the wisdom of diversification. Though experienced investors may sometimes generate alpha returns by putting money in a few concentrated positions. Regular and common investors should avoid this route. Always follow the principle of diversification, when you are building a mutual fund or ETF portfolio, ensure you allocate exposure to major spaces. For individual building stock portfolios, ensure to include major sectors and avoid allocating more than 10% of your money to one investment.

Allowing Your Emotions to Rule

Emotions could be the number factor responsible for killing investment returns. It is a known fact that fear and greed (all emotions) rule the market. Wise and successful investors control their emotions by not allowing greed and fear to determine their decisions. They analyze the bigger picture, knowing that stock market returns may fluctuate over a short time frame. In the long term, the returns can average at 10%. Patience is key for successful investors, enabling them to reap from the emotional decision of other investors. 


When building a portfolio that would bring you to return, it is important to maintain diversification goals above anything else. Simply owning securities from each asset class will not amount to much success; you should diversify in each asset class. As an investor, ensure that your holdings are spread across various industry sectors and subclasses. The easiest way to achieve diversification is through mutual funds and ETFs. These instruments allow small investors to benefit from economies of scale enjoyed only by institutional investors and fund managers. 

Mistakes are a part of the process, knowing how to avoid them will help you to become a successful investor. You can succeed in minimizing the mistakes discussed here by developing a well-thought-out systematic plan and sticking with that plan. If you should try something risky, do it with some fun money, you are willing to lose. Follow the guidelines discussed in this article, and you will be on your way to a stable and profitable portfolio. 

Share on facebook
Share on twitter
Share on linkedin

Related Articles

Reverse mortgage

Reverse Mortgage

REVERSE MORTGAGE: HOW DOES IT WORK A reverse mortgage is a loan utilized by homeowners 62 years of age and above, having considerable equity on their homes. This loan amount

Read More »
Travel Insurance

Best Travel Insurance

 BEST TRAVEL INSURANCE Globalization has made businesses operate in more than one country, which means that employees and business owners are now traveling more than ever before. Medical advancements in

Read More »
Best Life Insurance

Best Life Insurance

BEST LIFE INSURANCE: POLICIES AND COMPANIES Life insurance is an agreement or a contract between the policy owner and the company selling the policy. The company promises to pay beneficiaries

Read More »
Populat Articles